What is Pack-Age?

Pack-Age is an intensive and extensive packaging design project minor at Aalto University uniting design, business, and engineering, to sustainability and project-based learning. Students work in transdisciplinary teams with real projects from the industry. Creative problem-solving is a key concept of the course, where students’ backgrounds become the core resource for creative teamwork.

A Transdisciplinary Project Course

By collaborating with different schools, Pack-Age offers a holistic understanding and an innovative packaging design approach including various perspectives to strategy, branding, production, consumer retail, and user experience.


A Community for Packaging Design

Pack-Age strives to become the community for packaging design. As a part of the effort, the first Aalto Package Design Symposium was held at Aalto University in October 2019, bringing together the leading figures in packaging under the same roof, such as Andrew Gibbs (The Dieline), Fumi Sasada (Bravis International), Virpi Korhonen (Sense N Insight), Elli Kultanen (Woodly), and our own Markus Joutsela (Aalto) and Avner Peled (Aalto).

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