
What is Pack-Age?
A Transdisciplinary Project Course
By collaborating with different schools, Pack-Age offers a holistic understanding and an innovative packaging design approach including various perspectives to strategy, branding, production, consumer retail, and user experience.

A Community for Packaging Design
Pack-Age strives to become the community for packaging design. As a part of the effort, the first Aalto Package Design Symposium was held at Aalto University in October 2019, bringing together the leading figures in packaging under the same roof, such as Andrew Gibbs (The Dieline), Fumi Sasada (Bravis International), Virpi Korhonen (Sense N Insight), Elli Kultanen (Woodly), and our own Markus Joutsela (Aalto) and Avner Peled (Aalto).
Event information and videos here
Latest News
Pack-Age featured by Lemtapes
“Today, responsible packaging is almost a requirement for new brands. ...
Markus Joutsela talks on the effect of packaging visuality on consumer behavior
Jessica Bateman from the Times, interviewed Markus Joutsela on the ...
Pack-Age featured in Kehittyvä Elintarvike
Markus was interviewed for Kehittyvä Elintarvike 3/2021 on how sustainability, ...