Karl Fazer

Challenge:
Create a packaging concept for wrapped chocolates for year-round casual gift giving situations. The package is expected to delight and surprise, convey quality but be casual enough for modest gifting.

Solution:
Students created a unique one-piece structure utilizing double-sided printing and an unorthodox telescopic opening mechanism. When pulling upwards the top slides open like a camera shutter and previously hidden graphic patterns are revealed on the sides of the package.

Student Team:
Petriina Piuhola
Heli Juuti
Oona Casalegno
Rodrigo Prieto Padila
Anu Penttinen
Janika Haataja