Atria

Challenge:
Create a food-on-the-go package for meat-salad products. The packaging should stand out, market the product and provide convenience.

Solution:
The students created the “meat mug” concept that enables easy eating on the go. The packaging is easy to hold, stack and eat from without making a mess. The meat and sauce is contained in a paperboard tube in the the center of the cup, leaving the salad fresh and crispy around the tube. The see-through lid and the tube is removed right before eating. The haptic design of the cup provides the user a good and pleasant grip of the product.

Student Team:

Henry Schwartz
Jaakko Kalsi
Jun Jonghoon
Erik Lumme
August Salo